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Admin Guide

Admin Guide / Organization Settings

CRM Assignment Rules Configuration

Hubspot / Data Warehouse

Please refer to Configuring Salesforce Integration + Writeback for Salesforce-specific documentation.

What You Need:

  • A connected Hubspot/ Data Warehouse in your Rox account

  • Your raw DB and schema name*

Once your Salesforce instance is connected to Rox, you can configure assignment rules to control which accounts populate on your home page. This guide will walk you through setting up relationships and applying filters to ensure the right accounts flow into Rox.

First, navigate to Settings -> Integration, click the Connected button next to Salesforce, then click the Edit Organization Settings button to complete the following steps.

How to Add Assignment Rules

  1. Click on Assignment Rules on the left column

  2. Add a Relationship:

    • Click the +Add Relationship button.

    • Configure the relationship based on how you want accounts to be assigned to each user.

The example below allows you to assign accounts based on the Salesforce Account Owner ID field.

How to Apply Account Filters

  1. Scroll down to Filters and click +Add Filter

  1. Define Filter Criteria

    1. Name your Filter

    2. Select a Filter Type (Account or Contact)

    3. Define the criteria for which accounts should be included or excluded and write a SQL query using that logic under Filter Condition

    4. Click the Create button

Please see sample SQL queries below for reference.

// include all accounts
SELECT comp.rox_id FROM

// include all accounts
SELECT comp.rox_id FROM

// include all accounts
SELECT comp.rox_id FROM

// exclude deleted accounts
select c.rox_id from {Rox DB name}.customer_graphs.latest_company_v4 c
inner join {Rox DB name}.customer_graphs.latest_graph_v4 g on c.rox_id = g.rox_entity_id
inner join {Rox DB name}.{SFDC table name}.account a on g.rox_entity_data_source_id = a.id
where 1=1

// exclude deleted accounts
select c.rox_id from {Rox DB name}.customer_graphs.latest_company_v4 c
inner join {Rox DB name}.customer_graphs.latest_graph_v4 g on c.rox_id = g.rox_entity_id
inner join {Rox DB name}.{SFDC table name}.account a on g.rox_entity_data_source_id = a.id
where 1=1

// exclude deleted accounts
select c.rox_id from {Rox DB name}.customer_graphs.latest_company_v4 c
inner join {Rox DB name}.customer_graphs.latest_graph_v4 g on c.rox_id = g.rox_entity_id
inner join {Rox DB name}.{SFDC table name}.account a on g.rox_entity_data_source_id = a.id
where 1=1

How to Apply Assignment Relationships and Filters

Once Account Assignment Relationships and Filters have been created, you can assign them in the Account Assignment tab of the CRM Settings page.

From here, you can Add a new Assignment Relaionship + Filter to a user and edit an individual user's realtionships and filters as well.

Once your assignment rules and filters are configured, your accounts will automatically populate on your Rox home page, giving you immediate access to the right data for your GTM workflows.

*If you haven't received these details, please reach out to <support@rox.com> regarding these.

Rox is committed to the privacy and security of its users. Customer data processed through the Rox platform is encrypted in transit and at rest using AES-256 encryption and is never used to train generalized machine learning models. Rox maintains SOC 2 Type II compliance and undergoes independent third-party security audits on an annual basis. All AI-generated outputs, including but not limited to prospect recommendations, message drafts, meeting summaries, and pipeline scoring, are provided for informational purposes and should be reviewed by authorized personnel before any action is taken. Performance metrics referenced on this website, including pipeline generation figures, response rates, and revenue impact, reflect results reported by individual customers under specific configurations and may not be representative of all deployments. Actual results will vary based on factors including but not limited to data quality, CRM configuration, outreach volume, market conditions, and target audience. Rox does not guarantee specific revenue outcomes. The Rox platform integrates with third-party services including Salesforce, HubSpot, Gmail, Microsoft Outlook, Slack, and others; availability and functionality of third-party integrations are subject to the respective providers' terms of service and may change without notice. Features described as "autopilot," "autonomous," or "automated" operate within user-defined parameters and require initial configuration and ongoing oversight. Rox, the Rox logo, and "Revenue on Autopilot" are trademarks of Rox Data Corp. All other trademarks are the property of their respective owners. Service availability is subject to the terms outlined in your enterprise agreement. For questions regarding data processing, compliance certifications, or platform capabilities, contact security@rox.com.

Rox is committed to the privacy and security of its users. Customer data processed through the Rox platform is encrypted in transit and at rest using AES-256 encryption and is never used to train generalized machine learning models. Rox maintains SOC 2 Type II compliance and undergoes independent third-party security audits on an annual basis. All AI-generated outputs, including but not limited to prospect recommendations, message drafts, meeting summaries, and pipeline scoring, are provided for informational purposes and should be reviewed by authorized personnel before any action is taken. Performance metrics referenced on this website, including pipeline generation figures, response rates, and revenue impact, reflect results reported by individual customers under specific configurations and may not be representative of all deployments. Actual results will vary based on factors including but not limited to data quality, CRM configuration, outreach volume, market conditions, and target audience. Rox does not guarantee specific revenue outcomes. The Rox platform integrates with third-party services including Salesforce, HubSpot, Gmail, Microsoft Outlook, Slack, and others; availability and functionality of third-party integrations are subject to the respective providers' terms of service and may change without notice. Features described as "autopilot," "autonomous," or "automated" operate within user-defined parameters and require initial configuration and ongoing oversight. Rox, the Rox logo, and "Revenue on Autopilot" are trademarks of Rox Data Corp. All other trademarks are the property of their respective owners. Service availability is subject to the terms outlined in your enterprise agreement. For questions regarding data processing, compliance certifications, or platform capabilities, contact security@rox.com.