Agentic Monitoring

Turn Clever Columns into Insights

You can turn any Clever Column into a live Insight by setting it to track changes over time. Rox will automatically re-run the column on a regular schedule and notify you if the result changes.

🔁 How to Track Changes in a Clever Column

1. Open any Clever Column
   • Click the column header to view options.
2. Click “Track Changes”
   • This opens a tracking setup for that column.
3. Set the condition to watch for
   • Example:
   • Starts with yes → to monitor for new product launches
   • Greater than 0 → to track job postings appearing
     • Rox will check this condition every 7 days.
4. Click Save
   • Rox will now re-run the Clever Column on schedule and alert you when the result flips or changes.

📬 When Do I Get Notified?

You’ll get a notification only when the result changes.
For example:

• If the answer goes from “No” to “Yes” for a new product launch
• If the job posting count increases from 0 to any positive number

🧠 Example Use Cases

💡 Why Use This?

This turns passive research into proactive sales signals. Instead of checking columns manually, Rox watches for change and tells you when it matters.

Perfect for:

• Outbound triggers
• Renewal risk
• Expansion timing
• Product interest shifts